Running the front desk.
Short reads for restaurant owners on bookings, guests, phones and the hours nobody answers.
11 October 2026
The booking rules every restaurant should write down
Most restaurants run on booking rules that live in the owner's head. Five of them, written in one sentence each, let staff or an AI host answer without asking you.
Read it
11 October 2026
How to answer Instagram DMs for a restaurant without living on your phone
Guests book through Instagram DMs now, and your phone has become the front desk. Here are the rules, templates and limits that let you reply well, and when to hand it to software.
11 October 2026
What a missed call costs a restaurant, in euros
A missed call is a table that went to someone else. Here is a number you can check, and the two moments in the week when it happens most.
11 October 2026
How to Stop Losing Tables to Missed Restaurant Calls Without Hiring a Host
What a missed restaurant call actually costs you, in tables and group bookings Where calls slip through: service hours, late nights, and the channels you already run Setting up around-the-clock call answering and booking without adding headcount
11 October 2026
Why restaurants lose bookings after the kitchen closes
A third of booking requests arrive after service. Most go unanswered until the next afternoon, and by then the guest has booked elsewhere.